Release: ScoreBig.com VP Larry Martin to Speak on SXSW Panel with Goldstar, Qcue and Redbox
Austin, TX – March 13, 2013 –ScoreBig.com, the live entertainment industry’s first online marketplace for the safe and secure liquidation of unsold ticket inventory, today announced that Larry Martin, vice president of sales will join Jim McCarthy, CEO of Goldstar, Qcue CEO Barry Kahn and Mark Achler, senior vice president of new business strategy and innovation for Redbox, for a panel discussion at SXSW on Going Wide With Ticket Distribution.
The days of exclusive distribution channels for live event ticket sales are gone and have been replaced with many options to sell tickets through multiple channels and at different prices. The panelists will discuss whether going wide will enhance the marketing reach of live events and allow brands to effectively compete with the secondary market. Attendees will learn about the best outlets to reach fans and how to manage the process.
“Consumer reliance on the Internet has ushered in a new era for live event ticketing, with new marketing channels providing expanded reach to new audiences,” said Larry Martin, ScoreBig.com vice president of sales. “I’m looking forward to discussing the innovations around inventory distribution, pricing and yield management. This is a big opportunity to expose the artists, managers, venues and promoters to the ScoreBig marketing channel.”
Going Wide with Ticket Distribution
Thursday, March 14, 2013 at 2:00 p.m. CDT
Austin Convention Center, Room 11AB
Barry Kahn, CEO, Qcue (moderator)
Jim McCarthy, CEO of Goldstar
Mark Achler, SVP of New Business Strategy and Innovation, Redbox
Larry Martin, VP of Sales, ScoreBig
Scheduled March 12-17, the SXSW Music and Media Conference is in its 27th year and features hundreds of daytime presentations and thousands of nighttime showcases to educate, inform and inspire the people who will form the future of the music business.
Twitter hashtags for the event will be #sxsw #TicketDistribution for those wanting to join the conversation. For more information on SXSW visit: http://sxsw.com.
ScoreBig.com enables consumers to get great tickets for live sports, concert and theater events – at guaranteed savings of up to 60 percent. ScoreBig.com customers pick their own price on seats from the floor to the rafters, always pay less than box office price, and never pay any fees. For its partners, ScoreBig.com is the first and only opaque sales channel to move unsold ticket inventory in a way that protects the ticket owner’s brand and full-price sales. Headquartered in Los Angeles, Calif., ScoreBig.com was founded in 2009 and is backed by Bain Capital and U.S. Venture Partners. ScoreBig.com was recently recognized by Forbes as one of America’s Most Promising Companies and by Billboard as one of the 10 Best Start-ups of 2012.